Dhaka is one of the most densely populated cities in the world. The streets are often choked with traffic. The overwhelming noise levels are largely attributable to the numerous vehicles fitted with powerful hydraulic vehicles.
The noise pollution in Dhaka often reaches between 80 and 100 dB, greatly exceeding the 55 dB threshold recommended by the World Health Organization (WHO) for safe living in residential zones.
A new advertisement on social media, starring Mosharraf Karim, conveys a powerful letter against unnecessary honking to combat noise pollution.
May 8th, on Thursday, the video achieved over 5.1 million natural views and collected more than 230,000 reactions on Facebook.
The advertisement features Mosharraf Karim as a bus driver and content creator Ripon Mia as his helper, with its central theme being the discouragement of unnecessary honking. The video has garnered significant praise from online users.
In addition, this ad belongs to a social media campaign by the Department of Environment, which is an effort under the “Integrated and Partnership-based project for controlling Noise pollution.
Consequently, for this production, Mehedi Rony served as the director, and the concept, along with the story, wes developed by Nazim Uddin (Masum).
